I Know Why It's Yum Mum!
I Know Why It's Yum, Mum! is a theatre in education company whose aim is to explain to children 'why' and 'how' the nutrients in fruit and vegetables, seeds and cereals are so vital to their bodies. Our mission is to increase voluntary and proactive consumption of fruit and vegetables among children, helping parents to get children to eat their 5-a-day, and in the long term, to reduce the extremely high rates of childhood obesity in the UK.
I Know Why It's Yum, Mum! is a social enterprise company run on a not-for-profit basis, which means our key driver is achieving social impact and delivering value for money. We have NEVER disappointed. Put us to the test.
"The show was fantastic and the Top Trumps are a massive hit in our house, we LOVE them- pure genius.. clever Rainbow Fairy!" P. Loynes, mum of three
"Wonderful show last Friday! My girls were mesmerized and have frantically been counting their fruit and veg portions ever since! Top Trumps have definitely been a hit too and I've had to relax my "no toys at the table" rule so we can check out the scores of everything we eat" K. Winter, mum of two
"Natasha, the work you do is wonderful and your energy is so refreshing. I'll be forever passing your name on!" E. Pinkster, mum, who attended a Nutrition workshop and whose children experienced the show at school and several Rainbow Workshops at nursery and in Reception.